About Us
THE PIC | PUNK*s
PIC | PUNK® was founded in 2024 by Kati Böck and Günther Pöttinger – born from a passion for beauty, craftsmanship, and the power of quiet transformation.
Convinced that, despite its infinite storage, the digital world is fleeting and often forgotten, while the analogue can preserve beauty in tangible, lasting form, we set ourselves the challenge of creating something simple – and meaningful.
Fabrics and patterns have the power to brighten everyday life. Our aim: to reimagine the traditional with fresh eyes and bold intent.
PIC | PUNK – THE BRAND
Rooted in a love of rock, punk, techno, folklore – and the magic of one’s own four walls – PIC | PUNK is about making a big impact through the smallest of accents.
Punk meets Baroque | Biedermeier tunes Rock.
We blitz your snaps.
Each frame is 100% handmade in Austria.
The Carpenter
We searched and found people who laugh and look you straight in the eye. Who support these two down-to-earth crazy people and share their enthusiasm. Together, everything has been possible, and more will be possible. Thank you.
The Upholsterers
The foundation requires color, joy, and craftsmanship. It only works with love for the work, attention to detail, and a passion for the result. We are immensely proud of our packaging artists.
Handmade in Austria
Each frame is handcrafted with care, precision, and great attention to detail. Regional, honest, and authentic.
Analogue instead of arbitrary
In a digital world, we focus on lasting value: our frames make your memories shine forever.
Style meets attitude
Between punk and baroque, techno and tradition – our designs are statements of individuality and conscious style.
Small accents, big impact
Whether solo or in a set: Our frames transform every photo into a visual highlight with character.
